Nicole Greeson, MS, CIH Director, Occupational Hygiene and Safety Division Duke University and Health System Durham, N.C. While all five domains in the 2019–2021 Strategic Plan support AIHA’s mission and vision, I believe the most critical one is advancement and dissemination of knowledge. Realizing that many customers (both members and nonmembers) come to AIHA for its educational products, it is critical that the association continue to research, develop, and provide industrial hygiene resources for those working domestically or abroad to protect worker health. We can’t achieve the mission to empower those who apply scientific knowledge without providing a way to obtain that knowledge. AIHA should continue successful ways and explore new avenues for disseminating industrial hygiene resources to those tasked with protecting workers from occupational hazards, whether or not they consider themselves industrial/occupational hygienists. Many practitioners rely on AIHA’s publications, conferences, webinars, road courses, etc. to obtain the technical information they need to perform their jobs and to stay current with emerging issues. AIHA can advance this domain by not only continuing to provide popular educational products and services but also encouraging volunteer groups to create new content in their areas of expertise, increasing collaboration with allied organizations who complement our expertise in order to fill content gaps, and expanding availability of online resources so users can access anytime, anywhere on-demand. We can also improve dissemination of information by stepping up marketing efforts and social media presence.